Strategic Analysis of Coca Cola Paper

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Topic: Strategic Analysis of Coca Cola

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The selection of Coca Cola was based on the company’s success internationally. Coca Cola’s success is attributed to its global strategy that uses different packaging, media, and distribution customized to different geographical areas. The company has faced challenges in the global marketplace such as competition and criticism by environmental and health groups due to the harmful impacts of Coca Cola’s products on the environment and human health respectively. The analysis will analyze how Coca Cola has utilized its strengths and opportunities to overcome threats in the global environment.

 

 
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