Identify and briefly describe the firm that you have selected. Include the core business and the core competencies.

For this Final Case Assignment, you must select a company or organization to research. You should select a firm that interests you. You also can use the firm where you work or where a friend or family member works. Just be sure that your selection is accessible and information is readily available.

• Identify and briefly describe the firm that you have selected. Include the core business and the core competencies.
• Analyze the firm and its business strategy using the value chain and the competitive forces model.
• Based on your information and research about this firm, identify one type of knowledge management system or information system you think this firm may be using to execute its strategy.
• Identify any customer relationship management tools the firm uses or should use.
• Describe the firm’s social media presence.
• Describe how you think business intelligence and business analytics might be used.
• In your opinion, what are this company’s prospects for success in the future? What recommendations do you have for this firm? Explain your response.

 

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