Describe the advantages and disadvantages of Portfolio Analysis
Class: Strategic Management
Using Chapter 7 attachment, answer (in your own words) the following four review questions.
Note: My strategic audit firm is the General Electric Company
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- Describe the advantages and disadvantages of Portfolio Analysis, as it pertains to the BCG Growth-Share Matrix.
- Explain how Corporate Parenting can contribute to an effective corporate strategy. Discuss how it can relate to a SWOT analysis.
- Describe the two types of diversification strategies. Evaluate which of these two strategies you would recommend for your Strategic Audit firm (General Electric Company) to use moving forward and why.
- Discuss the roles each of the four vertical growth integration strategies play in corporate strategy.