COMPANY PROFILE- VERIZON WIRELESS

COM 250: Intro to Organizational Communication FINAL PAPER: Company Profile You will select a company that they would like to profile. This could be a company that is admired because of their business practices, a company that has recently experienced a great amount of change, a company that has received negative press, etc. You will “profile” this company using the approaches discussed in class (classical, human relations, systems, critical, etc.). You will be responsible for writing a 3-5 page company profile paper that examines an organization. The paper should include a brief summary of the company (locations, home office, size, vision, etc.) followed by a desсrіption of how the organizational practices can be described/explained using the various approaches. Examples should be specific and cited (company website, interview with employees or management, etc.) For example, you may select McDonalds Restaurants and describe how the organization focuses on consistency across all of the restaurants using classical approaches to organization and a focus on systems. The following is a (non-exhaustive) list of questions that are applicable for your profile paper: • Are the policies and processes of this organization more closely related to one approach than another? If so, which one? • How does the organization present itself to the public? Which approach is this closest to and why? • How does the company handle change, make decisions, deal with conflict, address issues of diversity, etc.? • What are the organizations plans for managing work processes to match changing environments, customer bases, and technology? Final Paper The final paper consists of the following sections: 1. Introduction ½ page This section introduces the organization and the goal of the paper. Give background information of the organization (size, location(s), organizational structure, etc.). Provide a one-sentence preview of the paper – “In this paper I will evaluate the following…”. 2. Discussion/Analysis 2-4 pages Using the language of the class, 2-3 work process (conflict, diversity, leadership, etc.) are selected and evaluated. The analysis includes a review of which approaches are most familiar within these processes. Use level 1 APA style headers to separate topics. 3. Conclusion ½ page Thoroughly summarizes the paper.
Grading Rubric Introduction (10 points) _____ Introduced the organization and why this organization was chosen _____ Provided detail of organization (location, size, org. structure, etc.) _____ Included a preview of the paper Discussion/Analysis (25 points) _____ Described each of the selected work processes _____ Analyzed each work process using course material Conclusion (10 points) _____ Summarized the paper thoroughly Grammar/Formatting (5 points) _____ No more than 5 pages (not inc. cover page) _____ APA format (1” margins, double-space, size 12 font) _____ APA first level headers between sections and topics _____ APA citations, if necessary _____ Transitions between main sections _____ Grammar/spelling TOTAL _____/50

 

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