What specific actions should RIM take to better address the complement-maker side of the mobile OS market?

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This is the case of Enterprise platform course. Based on the attached case study, need to answer following questions:

  1. What specific actions should RIM take to better address the complement-maker side of the mobile OS market? You may consider some of the actions below:
    a. Make the operating system more developer-friendly
    b. Subsidize the development of apps
    c. Use in-house developers to fill in gaps where needed
    d. Consider paying for the exclusivity of potentially popular applications
    e. Make BlackBerry OS compatible with other operating systems (e.g., Android)
  2. What happens if there is one fewer app developer, one fewer customer, or one fewer platform in the market?
Instruction Files

ResearchInMotion-TheMobileOSPlatformWar.pdf

889.3 KB

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