Section Introduction:
Mixed methods research is an approach that blends quantitative and qualitative inquiry into a unified design. The use of mixed methods is one of the newest developments in research (Plano Clark & Creswell, 2015). It used to be that people fell firmly in one camp or another as either quantitative or qualitative researchers. Overtime, several bold individuals asserted that research did not need to be an either/or approach but could blend the best of both worlds. Through that assertion, mixed methods research originated.
There are a variety of reasons why one might select mixed methods research including (Plano Clark & Creswell, 2015, p. 299): mixed methods combines the strengths of both qualitative and quantitative; mixed methods can build from one type of data to the other; and mixed methods can answer two distinct, but related questions.
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References
Plano Clark, V. L., & Creswell, J. W. (2015). Understanding research: A consumer’s guide (2nd ed.). Boston, MA: Pearson.